By Emeka Amaefula
FIRSTBANK HOSTS SMECONNECT WEBINAR TO EMPOWER SMALL AND MEDIUM ENTERPRISES
In a rapidly changing Nigerian business landscape, FirstBank steps forward once again—this time through a digital gathering designed to ignite growth, knowledge, and resilience among thousands of small and medium business owners.
It was an afternoon charged with anticipation as entrepreneurs from across Nigeria logged in—phones in hand, laptops open, network signals boosted—ready for what FirstBank promised would be a transformational experience. Through its SMEConnect platform, the century-old financial giant convened another powerful webinar aimed at equipping Small and Medium Enterprises (SMEs) with practical knowledge to thrive in an increasingly competitive market.
For FirstBank, SMEs are not just customers—they are the heartbeat of local economies, the engines powering households, and the backbone of national development. And so the bank’s mission was clear: empower, educate, and open doors to new opportunities.
The virtual session brought together financial experts, industry leaders, consultants, and business growth strategists who took turns breaking down the realities of running a sustainable enterprise in Nigeria. Participants learned about access to finance, digital transformation, credit management, branding, market expansion, and the importance of financial discipline in scaling operations.
One of the highlights of the webinar was the segment on digital tools made available through FirstBank’s SMEConnect portal, a resource hub designed to help entrepreneurs assess their business health, connect with service providers, explore funding options, and access valuable training materials.
Attendees asked questions, shared challenges, and received real-time guidance—a level of engagement many described as the exact boost they needed. For countless micro-businesses and mid-level enterprises struggling through the realities of inflation, rising operating costs, and evolving customer expectations, the webinar offered not just knowledge but renewed hope.
By the time the session ended, thousands of participants left with fresh insights, actionable strategies, and a stronger sense of belonging to a community of growth-minded Nigerian entrepreneurs.
With this initiative, FirstBank reaffirmed its commitment to strengthening the SME sector, empowering business owners not only with financial support but with the knowledge and tools required to navigate today’s economic challenges and seize tomorrow’s opportunities.
—————Emeka Amaefula —-+234(0)8111813069—–
